Dabble Celebrates 4th Birthday Since Launching

By James Smith

28 Jul 2025

James Smith 28 Jul 2025

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Dabble launched as Australia's first social betting app in July 2021
Expanded to the US with Dabble Fantasy by October 2023
Launched in the UK in June 2025 after securing a gambling license

Dabble has celebrated four years in business with the brand turning four on July 28. A look back on what has been achieved.

Dabble.com.au was officially launched as Australia's first social betting app in July 2021 and the brand has gone on to become one of the countries favourites wagering options.

Further launches in the United States with Dabble Fantasy and most recently in the UK with Dabble.co.uk has propelled the unique betting app as one of the fastest growing.

On July 28, 2025, Dabble celebrated the fourth anniversary with a special birthday bash in Australia.

A look at what has unfolded for the Dabble brand in the last four years of rapid growth.

The Dabble Timeline

Dabble was founded in late 2020 and officially launched its social-first sportsbook on July 28 2021, offering fixed‑odds racing integrated with features like Copy Bets, Pick’Em, and community chat features.

The brand entered the US market in October 2023, launching a Daily Fantasy Sports (DFS) app built around social engagement with Instagram/Twitter‑style feeds and Copy Entry features

Within 12 month of launch, in October 2024 the US user base had grown to 850,000 registered accounts and the app ranked among the top 10 sports‑related apps in the Apple App Store

Dabble secured a UK Gambling Commission licence in April 2025 and officially launch in June 2025 with a product based largely on the Australian app.

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